Bauer 1978 vintage trainers ad featuring Guy Lafleur

Here’s an old school vintage sneaker ad from 1978 for Bauer Equipe training shoes. This ad features NHL hockey legend and goal scoring machine Guy Lafleur. This original vintage Bauer Equipe print ad is available at our web store RewindRunning.com.

Ad info is below:

When Guy Lafleur hangs up his Bauer skates, he hangs around in Bauer training shoes.

Bauer training shoes are Guy's choice for top performance off the ice. Take the Equipe, the model he's wearing. It combines strength, traction and comfort with dashing looks. Foot support is concentrated at the greatest stress points. An elevated heel wedge helps prevent tendon strain.

Equipe has a fully padded collar, tongue, and a special tendon guard. There's even a full impact-reducing midsole. And the rounded heel construction makes running easier and the whole shoe itself lasts longer. You'll find Bauer training shoes for men, women, and children at a sporting goods store near you.

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