Today we’ve got a double feature from Pro-Specs with two different ads for the same model Axis-Plus running shoe from 1983 and 1984. These sneakers came with a 6-month/3,000 mile guarantee. The first ad below is from 1983 and is available over at RewindRunning.com.
Ad info is below:
Presenting the high performance shoe that doesn't run a lot. It's under $40.
If you run a lot, you'll appreciate the high-performance features of our Axis-Plus shoes. Things like a unique Pro-Specs motion control system that helps keep your feet from moving from side to side, an extra lacing system that increases stability, mesh uppers for optimal ventilation and a three-part insole that offers an unusual combination of flexibility and control. It's an amazing feat that such high performance is available for such an affordable price. And no matter how much your customers pay for a running shoe, they won't get a 6-month/3,000 mile guarantee from anyone else. The choice is yours. You can take your chances and spend a lot of money on a running shoe. Or you can get the high class, high tech shoe that's guaranteed. The Axis- Plus. You may run a lot . . . but your shoes don't have to.
Our EVA cushion is made of two different densities The Inferior EVA has greater density to prevent over pro-nation and to help propel the foot forward
Our insole a built in three parts to provide needed rear foot and fore-foot control while Mowing for flexibility at the point where the foot Neves naturally.
New Specs, Inc , Avon, MA 02322
PRO-SPECS
This second ad is from 1984. Ad info is below:
The kicker is the guarantee
With so many running shoes to choose from, how do you pick a winner? Pro Specs offers one way — a guarantee. The Pro-Specs Axis- Plus is guaranteed for 6 months or 3,000 miles, whichever comes first. The Axis-Plus also propels the foot forward, prevents side-to-side motion and has an extra lacing system that increases stability. With all these features, plus a guarantee, you can't lose.
PRO-SPECS
New Specs Inc, Wales Avenue, Avon, MA 02322
Today Pro-Specs is still going strong in Korea where they are headquartered. Below are a pair of their Prospecs Original J 101 model runners.
Pro-Specs sneaker image courtesy of Hallyumart.