Reebok Aztec 1980 vintage running shoes ad

Here's a 1980 vintage sneaker ad for the Reebok Aztec. "Reebok... lightweight, fantastic, expensive" is a great tag line. 😂 This original 1980s vintage advertisement is available over at our RewindRunning.com web store.

Ad info is below:

The 26 pound* running shoe.

Toe box is high and wide enough to allow for natural toe spread. This avoids blisters. broken toenails. and toe cramping. 

Reebok engineered forefoot flex reduces resistance. ensuring smooth continuing momentum.

Designed for runners. Our anatomically structured last conforms perfectly to follow the natural curve of the runner's foot in motion. 

Reebok's Patented Unit-II Sole. 

Non-skid outer sole combines durability, flexibility and traction, permitting use on a variety of surfaces.

Another Reebok first, the memory cushioned wedge absorbs shock and eliminates bottoming out. 

The Aztec. Now available in the United States, these superb running shoes by the Reebok family are the culmination of 75 years of racing shoe specialization. These hand-crafted English running shoes are made in a proud tradition of excellence. Throughout its illustrious history, Reebok shoes have consistently won medals and held records in many of the world's major running events. And we at Reebok are dedicated to continually improve the design, engineering and construction char-acteristics of specialist running shoes, working together with athletes, coaches and medical authorities. Reebok... lightweight, fantastic, expensive. 

Reebok
BRITISH RACING SHOES

Reebok International. U.S.A. Ltd.. 165 Wood Road. Braintree. MA 02401 • (617) 848-1330.

*26 pounds British Sterling currency exchange as of 7/12/79 equals $60 American.  Actual weight of the Aztec Princess women's size 7 is less than 7 1/2 ounces (210 grams). 

Aztec Princess Aztec 10K