Gallenkamp Scats The Paw 1980 vintage sneaker ad

Here's a retro 1980 sneaker ad from Gallenkamp for their Scats "The Paw" model vintage running shoes. These sneakers featured the 'Uni-Groove' Texon insole to provide 'optimum flexibility.' They also have the 'Varus Support System' which also appeared on Brooks running shoes from around the same time.

Ad info is below:

The Incredible Running Machine from scats

The extra firm leather heel counter wraps around the heel and has an inside ex-tension that reinforces and stabilizes the heel properly at heel strike.

The Varus Support System' provides total foot control. It is designed to prevent abnormal inward rolling of the foot and stabilizes both the ball and heel while maintaining sup-port for the arch.

The 'Uni-Groove' Texon insole has molded grooves in the ball area to provide optimum flexibility. The rnidsole is of ultra-light material that gives superior shock absorption while the flexible outsole is grooved to grip like a cat!

The lightweight materials provide strength, durability and comfort—without excess weight to hamper performance. Men's (Size 9( 10.4 oz./295.36 gm. Women's (Size 71 8.4 oz./238.56 gm.

After intensive research and testing, SCATS, has developed one of the finest pairs of running shoes ever created for both men and women. Men's S27.99. Women's $26.99. Dr. Leonard R. Janis—member of The American Academy of Podiatric Sports Medicine. Archie Griffin—outstanding running back for the Cincinnati Bengals. Both—active members of the SCATS,' Advisory and Development Staff.

Gallenkamp shoes

Paw

Stores across America

Fastrak 1978 three stripe vintage sneaker ad

Nope, not adidas. Today we've got an old school 1978 ad from Fastrak who apparently also laid claims on 3 stripes.

Ad info is below:

Run with Quality. At prices that won't slow you down.

Fastrak shoes perform. Stride for stride. And heel to toe, Fastrak's way ahead in quality. Our special sole and heel treatments cushior every step. Heavier sponge innersole absorbs more shock. And full arch adds greater support. Your feet will appreciate Fastrak quality. Your wallet will love the price. Fastraks in men's, boys' and women's sizes are always in stock. You can get any size, any style. Any time. And for the woman on the run, Fastraks for women perform beautifully, fit perfectly. That's because they're designed specifically for the feminine foot and constructed on narrower lasts. When it comes to running, Fastraks put quality up front. At prices you won't pass up.

FASTRAK®
Athletic Footwear
Distributed nationally by
Illinois Footwear Company
2400 Greenleaf Avenue
Elk Grove Village, Illinois 60007
312/593-6050

Etonic Eclipse Racer and Trainer vintage sneakers from 1981

Today we've got a vintage ad post for the 1981 Etonic Eclipse Racer and Trainer sneakers. These both featured the advanced generation Dr. Rob Roy McGregor® foot cradle and will "help you eclipse your best racing time."

Advertisement info is below:

TOTAL ECLIPSE

Etonic Eclipse Racer
The lightweight, flexible performer to help you eclipse your best racing time. A new, anatomically designed last gives a closer fit at the heel and shank for greater rear-foot control and toe-off. Weighing just 7 oz. in size 9, the Eclipse Racer offers cool, comfortable running with our upper of breathable oximesh nylon laminated to a foam and perforated nylon tricot. A. sole made of dual rubber compound with two distinct treads provides added cushioning, durability and traction. Add the Dr. Rob Roy McGregor® foot cradle* and the Etonic rear-foot lacing system* and you've got the support, control and stability racing demands.

Without foot cradle heels are flat.

With it, they are rounded and cushioned.

Etonic Eclipse Trainer
The tough training shoe that performs like a racing flat. It's got the same first name as our racing flat because of so many of the same performance features. It's designed on the racing flat last, has the identical comfortable, lightweight upper and is remarkably light (8.3 oz. in size 9). But it's still a trainer; so we made it tougher. We've got a microcellular blown rubber sole for lightweight cushioning, and a special heel-strike insert that adds rugged durability where it's needed. The advanced generation Dr. Rob Roy McGregor® foot cradle* is designed to absorb the force of heel-strike as well as shearing and lateral forces. And the rear-foot lacing system* allows for a fit the runner can adjust to his own liking.

RW5-STAR
⭐⭐⭐⭐⭐
Runner's World Magazine

'Patent Pending
Etonic Inc., Brockton, MA 02403. A member of the Colgate Sports Group of Companies

Bob Wolf 1970s vintage sneaker ad

Today we've got an ad from the late 1970s for Bob Wolf Shoes. Now here's a lady that loves herself some 4 stripe sneakers...

Ad info is below:

for the man who takes his sport seriously.

BOB WOLF SHOES

Bob Wolf. The maker of the finest athletic shoes in the world. Shoes with style that makes you proud to put them on. Comfort that makes you hate to take them off. And quality that makes durability more than just a word. Bob Wolf. The full spectrum of rainbow colors from which to choose. In suede, canvas, or the amazing new Breathalon. Bob Wolf. Wherever quality athletic goods are sold.

BOB WOLF ASSOCIATES, INC.

10631 STANFORD AVENUE GARDEN GROVE, CALIFORNIA 92640 (714) 636-2201

For further information on Bob Wolf Quality Athletic Shoes and where to find them in your area, write Bob Wolf or call (213) 665-4231 or 1714) 636-2201.

Late 70s Saucony Gripper vintage sneaker ad

We’re closing out the Saucony ads with another old school vintage ad for the Saucony Gripper sneakers from around 77-78.

Ad info is below:

When Greg Yutko gets into The Gripper, he has everything going for him except the big-name price tag.

Greg Yutko is a serious runner. He runs 15 miles every day, participates in over 30 long-distance road races and 4 marathon events every year. His training shoe is The Gripper by Saucony.

"Try it on and you'll see," says Greg. He likes The Gripper for its soft, comfortably padded interior, and nylon uppers that breathe. The exclusive Saucony Studsole and shock-absorbing heel wedge combine to minimize knee stress and lower leg strain.

As proprietor of Greg's Running Shop in St. Clair, Pa., he rates The Gripper superior to the big-name models. "Because I train in it myself, I can sell it with confidence to the serious runner." He likes the low price, too. "Any runner can afford it." Look for The Gripper at your running shop or sporting goods store.

saucony - A Subsidiary & Hyde Athlettc Industries Inc
12 Peach St Kutztown, PA 19530 (215) 683-8711

Saucony Ms. Gripper 1978 vintage sneaker ad

Here's a 1978 Ms. Gripper ad by Saucony, because she should have dope sneakers too.

Ad info is below:

Introducing Ms. Gripper!

The women's training flat that's running ahead of its time.

Proven Designed and made specifically for women on a last that's proven best-fitting for women.

Improved Featuring a lighter, long-wearing waffle-type Studsole . . . a Saucony exclusive for best cushioning.

Comfortable Uppers are open-nylon mesh for cool, dry comfort. Every foot-touching part is fully padded.

Secure Pre-molded fiber counter assures maximum heel stability for the life of the shoe.

Saucony's Ms. Gripper is a new generation . . . daughter of the top-rated Dove, sister of the famous Gripper. Ms. Gripper is the leading contender for number-one women's training flat for 1978. And it's available right now! Saucony makes more women's training shoes for serious runners than any other manufacturer . . . part of the full line of Saucony running and track shoes for women and men. Without a doubt, Ms. Gripper is running ahead of its time, because it's available right now! Ask for Ms. Gripper at your running shop or sporting goods store.

saucony SHOE MFG. CO. INC.

A Subsidiary of Hyde Athlettc Industries, Inc

12 Peach St Kutztown, PA 19530 (215) 683-8711

Saucony Gripper 1970s vintage sneaker ad

Today we've got an old school vintage ad for the Saucony Gripper sneakers from around 1977-78. 👟🔥

AAU 1980 upside down swoosh vintage sneaker ad

Today we've got a 1980 vintage sneaker ad for AAU featuring their upside down swoosh and stripe logo. If you want to see an actual pair of these we posted a different pair of AAU sneakers that resemble the vintage Nike LD-1000 here.

Ad info is below:

AAU SHOES

The Runaway Bestseller!

AAU Shoes speak volumes for themselves. They were designed to give you the ultimate in fit, comfort, style and durability. Feature for feature, you won't find a better value for the price. Long after the race is won and the miles are behind you, AAU Shoes will still be in good shape to go again.

AAU
USA
The Footwear of Champions

A shoe whose time has come.

Medalist Brand 1978 vintage track suit ad

1978... the year you took psychedelic​ magic mushrooms and watched your granny run a marathon at midnight. 🍄🤣 This advertisement is for Medalist brand track suits and running shoes of Fond du Lac, Wisconsin. One thing about mining through these old school magazines and catalogs is you see advertising trends that appear over and over again. Back in the late 70s and early 80s everyone was using this running "speed trails" photography effect to illustrate blazing fast quickness. Other than that apparently Elvis Presley wore Medalist brand.

Ad info is below:

RUN FOR LIFE

Medalist Pride's new line of running and warm-up outfits .. . keep you looking great!

Running . . . jogging . . .keeping fit. Its a good idea that's becoming a very healthy pastime. From the serious runner to the entire family, people are keeping fit mile after mile.. and they're enjoying it! Now, Pride introduces their Run for Life line of running and worm-up outfits. Attractive color combinations. Bold stripe patterns. Comfortable running outfits designed for people on the go. Whether you're training for a marathon ... or simply staying in shape, you'll look fit wearing Pride. And, Pride Run for Life outfits are invadable in adult and youth sizes and styles. The entire family can stay in shape! Plus, to keep your running on truck, Pride includes a FREE running chart with every Run for Life outfit sold. Check out Pride's Run for Life lineup at your Medalist Pride dealer today. For the mune of your nearest dealer, call TOLL FREE: 800-558-9776. Keeping fit. It never looked so good.

Medalist Industries, 1978

RUN FOR LIFE

Medalist Pride
19 East McWilliams Street
Fond du Lac, Wisconsin 54935
TOLL FREE: 800 558 9776

Autry 1980 leprechaun vintage sneaker ad

There's an Autry sneaker ad for all holidays. Happy St. Patrick's Day y'all! ☘️👟 For more brand history on Autry you can check out this post here.​

Ad info is below:

Everybody's Running Autry!

You don't need a leprechaun's magic to fly. Just ask your local dealer why Everybody's Running Autry. 

RW5-STAR ***** 

Runner's World Magazine 

AUTRY
THE ACTION PEOPLE 

Autry Industries. Inc.. P.O. Box 59149 Dallas. Texas 75229 (214) 241-7793

JETSTREAMERS
The Action Shoes of the 80's

Adidas SL72 and SL76 vintage sneaker ad

Here's a old vintage ad for the Adidas SL72 and SL76 engineered with 'traction dynamics’…

​Ad info is below:

SL 72 &76 reborn for the ultimate in cushioned traction 

More propulsion. Extended sole area gradually stores up touch-down energy. At lift-off, this energy is released producing 20% more propulsion per step. 

Thicker. softer-grooved wedge for substantially increased overall cushioning 

More stability & cushioning Wider, flared heel for greater stability. 

More Traction. Special profile ejects grit and mud. Profile layout allow, more flexing and therefore better traction. New heel profile for more cushioned heel strike

👟👟

Trust adidas to take these great (often imitated) training shoes, build in revolutionary cushioning and traction features, and end up with a saving in weight too. It's all part of a breakthrough in Traction Dynamics at adidas— real pioneer work that has created new standards in performance and comfort. 

SL 72 & 76 are creations of Adi Dassler, the man behind the adidas name. 

adidas 

The all-sports people

Braun Bilt vintage sneaker ad

Here's an old vintage sneaker ad for Braun Bilt’s running shoes. According to this ad "Braun Bilt stands up there among the giants." This original vintage Braun Bilt print ad is available at our web store RewindRunning.com.

​Ad info is below:

👟

There's always pressure to give it your best, most of it from within. From you. Runners are a special breed of competitors. Great inner drive, and a mania for the best. Consider Braun Bilt. If you know anything about training flats, you know how the competition is among shoe manufacturers. We're a new name, but an old company, with a reputation for making the best. Braun Bilt stands up there among the giants. Our very first, and only, shoe in the line at the time got four stars from Runner's World. "Watch out for this company,' they said. We're our own toughest competition. We can't worry about what the other companies are doing. We've got some of the best wear, best flexibility, best shock absorption and weight. And we're always making it better. As a runner, you should understand that attitude. Even when you're running alone, you want to come in first. Braun Bilt, designed and built in America, by New England craftsmen. 

When your toughest competition is yourself.

🏃‍♂️

braun bilt
Brookfield Athletic Shoe Company E. Brookfield, MA 01515 

Braun Bilt shoes for men, women, and children. You'll find Braun Bilt shoes at the dealers listed. 

CA: los Angeles/UCLA Student Association; Unit. Merchandising/All Stores, CO: Oenyer/Daye Cook Sporting Goods Co.: CT: Bridgeport/T. Bike Shop: East Norwalk/Mole Bros.; Notwalk/Hanssoo Sports; IL: Chicago/Morrie Meves. Unto Sports Store, Sport Mart/all stores, Eyanston/Verters At.tic Skies; Forest Park/Trim* Post Ski and Sports; Springfield/Springfield Rime. Cooler; IN Indianapolis/Atbbte's Foot Soper Shoes; KY: louisville/Brendentenes, ME: Rumford/Mackie, Ski Shop; Bethesda/Attibte's Foot; MA: Boston/Mickey Firm, The Ski Medial; lechmere Sales/All stores: North Plymouth/Factory Shoe Outlet; Salem/Life Sporu; MN: Willetnie/The Spottaboet; NH: Manchester/Loam. Sales; NJ: Bound .00k/Efinmeis Sporting Goods: Paramus/Polly Bros., Ramey Outdoors; NY: Herkimer/Sports Corner; Hopewell Jct./Hopewell Sporting Goods; Rome/Herb Pllipsoo's Army.Nayy; Utica/Khsin's AMSports, Sports Vlach; OH: Cincinnati/Bre...es, Sporting Foot A Things; Columbus/Athlete's Foot; Clayton/Ettendarnones. Paxton Spacing Goods; LooBoyle Inc.; OK: Tulsa/LooBoyfe Inc.; PA: Erie/Erie Sports Ste.; Newcastle/City Sports Center; Philadelphia/HU Bros. fall stores, VA: Fairfax/Olympic Sporting Goods; USA: Montgomery Ward/All stores

Autry "Concorde" ​vintage sneaker ad from 1980

These are some old school Autry "Concorde" kicks from 1980.

Ad info is below:

Introducing the all-new "Concorde" 

Light. And lasting. 

The RW 5-Star shoe we dared to make even better. With bold new features like Natural Flex * for superior flexibility. Plus longer wearing soles, increased impact protection and improved rear foot control. All that and lighter than before! The new "Concorde" with silver accents and lean aerodynamic styling. All in all, it's the shoe designed to match you stride for stride.

All Autry's have it. Look for the mark of the three distinctive chevrons. And discover why everybody's running Autry.
*pat. pend. 

👟

AUTRY
THE ACTION PEOPLE
Autry Industries, Inc., P.O. Box 59149, Dallas, Texas 75229
214/241-7793

Kmart Trax 1977 vintage sneaker ad

Here's another old school 1977 vintage sneaker ad for Kmart Trax joggers. One of which is donning the infamous 4 stripes.

Ad info is below:

$8.80 $7.97 $7.97 $7.97

👟 👟 👟 👟

👟

$12.97 $11.97

Men's sizes 

Boys' sizes 

Exclusive features for blue nylon Jogger ($12.97/$11.97): 

Padded nylon tongue

Padded collar for extra comfort 

Suede leather trim

Sure traction rubber sole 

High-rise sole protects against wear. 

Men's sizes Boys' sizes (2 1/2-6) 

Trax
the perfect shoe for any sport, sports a perfect price. 

Trax has a lineup of rugged, athletic shoes built to match your stride, whatever your sport. With Trax, the comfort's built-in and the style is strictly a winner. And K mart's low discount price keeps you one step ahead of the game. Check out the complete lineup of Trax athletic shoes this spring for the entire family at most K mart stores. 

K mart
The Saving Place

K mart Corporation Troy. Michigan 48084 

Autry 1979 vintage sneaker ad featuring Santa Claus

In the spirit of the season here's a 1979 vintage sneaker ad featuring Santa Claus with some Autry's on foot. 🎅👟

Adidas Boston 1981 vintage sneaker ad

Here's a 1981 Adidas vintage ad for their Boston model running shoes. I think this is one of the models that Kmart Trax spent a decade trying to knock off.

​Ad info is below:

Great for the road. Even better for your wallet. 

Durable rubber outersole with diamond profile for excellent traction. Extra-comfortable pre-formed inlay sole with soft terry lining. 

Boston is the name of the new training shoe from adidas, one of the most comfortable we've ever designed — and at a very comfortable price. The Boston has been created with a newly-developed terry-covered inlay sole, tricot lining at the heel, extensive padding and a supersoft and flexible heel wedge to ensure excellent shock-absorption and comfort. So save yourself some money but don't make your feet pay the price — with the adidas Boston. 

adidas 
We've got a feeling for winning.

Hoop Stars: Allsport vintage basketball sneaker ad

Today we're going to switch it up for a minute and post an old school 1983 vintage sneaker ad for Allsport basketball shoes. These sneakers apparently featured the " innovative Royalaire* vented construction." The other 2 shoes are the Allsport "Royal Edge" running shoes and their "Cool Cleats." Tom Heinsohn, who is also in the ad, coached the Boston Celtics to 2 championships in the 1970s and was inducted into the Basketball Hall of Fame (twice) as a player and as a coach.

Ad info is below:

Allsport 360 is a basketball revolution. 

LIGHTER, COOLER, MORE SHOCK-ABSORBENT.

"The basketball shoe of the future is here today—the new Allsport 360;" with double-mesh and leather upper on a durable EVA/rubber compound sole. AIlsport's innovative Royalaire* vented construction allows air to circulate freely through the shoe, providing a greater cushion and a cooler, lighter feel. Take it from a pro: nothing goes to the hoop like the Allsportt 360

*Pat. pending.

Tom Heinsohn
"Two-time World Championship Coach

S5 REBATE. Buy a pair of 360s before June 30 and Allsport will send you a $5 rebate.

SPECIAL BONUS. Purchase a pair of 360s now, and receive a $2 coupon on any pair of Allsport Royal Edge running shoes or all-purpose Cool Cleats.

For purchasing information. call loll free: 1-800-932-4000 

ALLSPORT 
BUILT TO COMPETE
PRICED TO WIN

Amfit 1982 bespoke vintage sneaker ad

Here's a 1982 vintage ad for a brand called Amfit from Silicon Valley. This ad maybe hard to read but it says they would take foot impressions of each of your feet and custom fit shoes for each customer. I like the overall idea of this but you can see how it would've been hard make a sustainable business model of this during the mail order days. Hersey Custom Shoe seems to be one of the few brands left custom fitting running shoes.

2021 UPDATE:
A reader of the blog shared this link to AmFit’s website. They are still in business and have become a leader in orthotic manufacturing.

Ad info is below:

Amfit

THE FIRST PERSONALIZED TRAINING SHOE TO PROVIDE AN INDIVIDUALIZED ENVIRONMENT, AND TO FIT YOUR SPECIFIC FOOT. THE AMFIT SHOE CONCEPT CONSISTS OF TAKING IMPRESSIONS OF EACH ONE OF YOUR FEET. AND AT TIME OF PURCHASE CUSTOM-MACHINE-MAKING A FOOT BED THAT WILL FIT INTO AN AMFIT DESIGNED SHOE. YOUR CUSTOMIZED FOOT BED WILL BALANCE YOUR FOOT IN ITS WEIGHT-BEARING POSITION AND THEREFORE HELP TO PREVENT YOU FROM OVER-PRONATING. TO SEE FOR YOURSELF. VISIT OUR AMFIT STORE AT 39 TOWN & COUNTRY VILLAGE, PALO ALTO. CA 94301 OR WRITE JAN ERIK FRIBERG, PRESIDENT, FOR A FREE BROCHURE OR CALL (415) 329-0560.

ADDITIONAL AMFIT LOCATIONS WILL SOON BE AVAILABLE IN NORTHERN CALIFORNIA

Hush Puppies Jogging Shoes ​vintage ad

Here's a 1978 vintage ad for Hush Puppies Jogging Shoes. Not much to say on this ad except that we're always down for the old school sneaker colorways.

Ad info is below:

Run as comfortable as you walk

New Hush Puppies Jogging Shoes for men and women. Hush Puppies has taken jogging comfortably in stride. With these lightweight. long-enduring shoes from America's longest-running name in comfortable footwear. High performance models in pigskin and pigskin-nylon. Plenty of toe room. Fully padded collar. Tough traction soles that won't quit. Even the price feels good.

Hush Puppies Jogging Shoes.
1978 Wolverine World Wide. Inc.. Rockford. Michigan 49351

Puma Super Long Distance vintage sneaker ad

Today we've got another old school ad from 1975, this time for the Puma "Super Long Distance Shoe."

Ad info is below:

PUMA 🐅

...made to go the distance.

When you run 100 miles or more a week in all kinds of tough terrain you need a top quality shoe that can really take it. The Super Long Distance Shoe by Puma. Thick foam wedge tapering from heel to toe cushions your foot, soaks up shocks. Ankle and achilles tendon pads. Uppers made of nylon, leather reinforced. Soles are tough rubber with special long wearing treads. Comes in blue, red and yellow with Puma stripe. Next time you run for distance, treat your feet to a pair of Puma Super Long Distance Shoes. At your nearest sporting goods dealer or write: Beconta, Inc., Sports Division, 50 Executive Blvd., Elmsford, N.Y. 10523 or 340 Oyster Point Blvd., So. San Francisco, California 94080.

PUMA from BECONTA