Here’s a scan from the 1984 Fall Sears catalog featuring 'The Winner' retro sneakers. This catalog also has “Jack Twyman” branded tennis shoes that look a little like Stan Smith sneakers. Twyman played in the NBA for the Rochester/Cincinnati Royals who later became the Sacramento Kings.
This is a 1975 vintage sneaker ad for point 4our. We could not find any “World Indoor Record” breaking articles of anyone wearing Point four runners in 1975 but will update this post if we find any.
Ad info is below:
point 4our
now a World Indoor Record
a sure start -
a fast finish!
SEE YOUR SPORTING DEALER OR WRITE:
Koenig Sporting Goods Cleveland, Ohio
Athletic Supply Toledo, Ohio
Outdoorsman Knoxville, Tennessee
Write for free Point Four poster.
point 4our ltd. 4050 Talmadge Road Toledo, Ohio 43623 (419) 472-6982
This one is for the ladies - I can’t put a year to this one but here’s another old school vintage sneaker ad for Jox. The Thom McAn Jox line was profiled a few years ago by Alec Banks at HighSnobiety article 'Meet the company that has been doing insane knockoffs since the 1970s' article here. Bummer that the photos were removed from the story.
Ad info is below:
JOX
For every game you playa
These are Jox for women. Jox for tennis. cycling and running. Made specifically to fit a woman's foot in as many styles colors as there are games to play. Jox for women in canvas or nylon and suede. Only $14.99 and $15.99. Only at Thorn McAn.
Prices slightly higher in Puerto Rico and Canada.
Nope, not adidas. Here’s a 1979 vintage three stripes sneaker ad by JCPenney for their U.S.A. Olympics model sneakers.
Ad info is below:
The shoe built to take this pounding mile after mile.
Every time you run a mile you pound each-foot down about a thousand times. Each one of those footfalls exerts up to 500 pounds of force. You're looking at the shoe built to take that kind of pressure, and a lot more. New U.S.A. Olympics'." They're built to take the pounding. Cushion the shock, and provide the comfort. Stride after stride. Mile after mile.
At the affordable low price of $17.99. An time you buy a pair JCPenney tribute 50¢ to the U.S. Olympic Committee. U.S.A. Olympics': available at JCPenney or through the catalog jogging, tennis, and basketball For men, worn boys. The shoes take it.
INTRODUCING U.S.A. OLYMPICS
THE SHOE BUILT TO TAKE IT.
Only at JCPenney
Today we’re got a 1978 vintage running shoe ad for Brookfield’s Braun-Bilt model of sneakers. This original print advertisement is available over at our Rewind Running web store.
Ad info is below:
Get a Kick Out of Running
So you're a runner and you've finally decided to put your feet first. Slip into braun-bilt and experience a great fitting shoe. Designed for both speed and durability.
You've heard of braun-bilt
Whenever American shoe manufacturers discuss quality, you're liable to hear the name "braun-bilt" whispered in envious tones. Braun-bilt runners are designed and built the way every shoe should be. We design and build more shoes for athletes than anyone else in the U.S. (You've seen our name on RW's "Best Companies" listing).
RW says weight and fit are important. We said we wanted even more. So we challenged our 600 master-craftsmen to produce a runner for the American foot that met or exceeded the standards of every feature the experts deemed "most important." And produce they did. The new braun-bilt has been inspected to the point of exasperation. 21 different ways. And it passed every test with flying colors.
The imported mystique
We've all grown up with imported products, some of them truly exceptional. Japanese electronics. German automobiles. English scotch. But don't let anybody give you the run-around when it comes to shoes. 'Made in America" is still the world's standard of excellence. Braun-bilt can turn you into a world champion, It's a quality runner, and will conquer time and distance comfortably. So get a kick out of running... slip into a braun-hilt.
BROOKFIELD ATHLETIC SHOE COMPANY, INC 15 MECHANIC ST., EAST BROOKFIELD. MASS. 01515
BRAUN•BILT SHOES ARE AVAILABLE IN FINE SPORTING GOODS DEPARTMENTS EVERYWHERE INCLUDING MONTGOMERY WARD & CO. AND MR. WIGGS. IN BOSTON. MASS: MICKEY FINN: CHICAGO. ILL: MORRIE MACES SPORTS, SANTO SPORT STORE. PHILADELPHIA. PA: M & H SPORTING GOODS. GOLD MEDAL SPORTING GOODS. INDIANAPOLIS. IND: ATHLETIC DEPARTMENT. CHE ATHLETES FOOT: MC LEAN, VA: IRVING SPORT SHOP. LOUISVILLE. KY: ALLIED SPORTING GOODS: WOONSOCKET. RI: RATHBUN FACTORY OUTLET AMONG OTHERS.
Jumping to the late 80s for a minute here’s a 1988 vintage sneaker ad for the Turntec Road Warrior runners with Z0 2 technology.. Jerry Turner developed most of the classic Brooks brand running shoes.
Ad info is below:
"Stop taking abuse. ” Jerry Turner
Slam, bang, bang. It's positively abusive— the punishment your feet take when you run. So, when an advanced cushioning material comes along, you'd want it right against your foot where it will do the most good. That's why I've put my new ZO2 in the sock liner of my next generation running shoe, the Road Warrior.
Unlike gel or air, ZO2 is not buried in the midsole. In fact, it lines my famous Anatomical Cradle. It's my new ZO2 insert—right against your heel where it can absorb the most shock.
And then there's the Cradle itself. It's scooped out of the heel area of the midsole —so your foot rests in the midsole, not on it.
The results? More stability because the Cradle keeps your foot from moving inside the shoe. Better cushioning because it concentrates your heel's natural padding where it can work best.
I've even added my newly developed Poly-Lite midsole. The lightest polyurethane midsole material available to date! It is as light as E.V.A. but vastly superior in shock attenuation and durability. So check out my new Road Warrior where you buy athletic shoes. And forget about the abuse of running. In the Road Warrior, you won't have to take it anymore.
My Anatomical Cradle" is scooped out of the midsole so your foot rests in it, not on it, for more stability. And it improves cushioning by concentrating your heel's natural padding where it works best.
Z02 insert, effective cushioning where it does the most good: right against your heel.
Introducing Road Warrior #571.
Here’s a 1979 vintage sneaker advertisement by Autry for their ‘Concorde’ model runners. If you want to learn more about Autry we have posted a bunch of vintage ads of theirs here, here, here and here.
Ad info is below:
INTRODUCING
A PERFECT FIT
IN AN ULTRA-LIGHT PERFORMANCE TRAINING FLAT
FROM “A” “EE”
THE ADJUSTABLE LACE-TO-TOE BLUCHER ON THE "CONCORDE" PROVIDES A CUSTOM FIT FOR ANY FOOT. FROM YOUR INSTEP THRU THE BALL OF YOUR FOOT, YOU'LL HAVE THE EXACT SNUGNESS YOU PREFER. "CONCORDE"
THE LIGHTEST, HIGH PERFORMANCE, CUSTOM FITTING TRAINING FLAT'
AUTRY THE ACTION PEOPLE
AUTRY INDUSTRIES, DALLAS, TX.
Here’s an old school 1977 vintage sneaker catalog for Bob Wolf Super Pro brand sneakers. Four stripes and strong adidas Country OG vibes going on here.
For more info on Bob Wolf you can see a pair of them here and some other of their vintage ads and another catalog here, here, and here.
Catalog info is below:
JOGGING SUPER PRO'S
J1016 Smooth Leather Jogger. Blue Stripes. Pure Gum Outsole. Terry Cloth Cushioned Insole. Padded Heel Counter and Collar. Comfort Nylon Quilted Tongue. Sizes: 21/2-6, 61/2-14.
J1136 Suede Jogger. Blue with White Stripes. Pure Gum Outsole. Terry Cloth Cushioned Insole. Padded Heel Counter and Collar. Comfort Nylon Quilted Tongue. Sizes: 61/2-14.
J1036 Blue Nylon and Suede Upper, White "Wing" Trim. Tricot Backed Upper. Padded Collar Padded Tongue Extended Heel Counter. Pure Gum Sole extended on back of counter for com-fort, support and that wayout look. 12MM Midsole from heel to toe to absorb shock, minimize fatigue. Arch Support.
J1035 Same as J1036 except color is Red.
J1034 Same as J1036 except color is Gold with Black Wing.
NOT PICTURED
J56 Mens Blue Nylon and Leather Upper. White "Wing" Trim. Full length Midsole and Heel Wedge.
Specially compounded Outsole with "wrap-around" effect at Heel Counter.
Extended Heel Counter.
Strips of Leather at Coboid Area to give added strength to Heavy Duty Nylon.
Heavily padded Terry Cloth Insole. Tricot lined upper. Padded Collar and Tongue. Sizes: Boys 5-6, Mens 61/2-91/2.
Catalog page 2:
JOGGING SUPER PRO'S
J1219 Vinyl Upper Jogger. Black Stripes and Trim. Pure Gum Outsole. Terry Cloth Cushioned Outsole. Padded Heel Counter and Collar. Comfort Nylon Quilted Tongue. Sizes: Youths 11-2, Boys 21/2-6, Mens 61/2-14.
AP908 Maroon Suede All Purpose Action Sole. Padded Heel Counter and Collar. Terry Cloth Cushioned Insole. Comfort Nylon Quilted Tongue. Sizes: 61/2-14.
AP906 Same as Above Except in Blue. Sizes: 21/2-6, 61/2-14.
J1017 Smooth Leather Jogger. Green Stripes. Pure Goon Outsole. Terry Cloth Cushioned Insole. Padded Heel Counter and Collar. Comfort Nylon Quilted Tongue. Sizes: 61/2-14.
SPECIAL LOW PRICE
J1025 White Smooth Leather Upper, Two Red Stripes, Full Length Midsole and Heel Wedge to Absorb Shock, Midsole same Color as Stripes, Padded Collar, Pad-ded Tongue, Extended and Padded Heel Counter, Pure Gum Sole "Wrap Around Counter" Effect, Terry Cloth Insole Cushioned with Arch Support.
J1026 Same as J1025 with 2 Blue Stripes.
J1027 Same as J1025 with 2 Green Stripes. Sizes: Boys 21/2-6, Mens 61/2-14-15.
T11 White Lightweight Canvas Upper, 4 Black Stripes. Padded Insole to absorb shock. Waffled Outsole to give necessary traction. Excellent shoe for the distance runner or jogging. Sizes: Boys 21/2-6, Mens 61/2-12.
We’ve covered AMBI brand a few times on the blog and you can see their other vintage ads here, here and here. This is the last ad that we have for this brand and it’s for their Training Shoe from 1978,
Ad info is below:
AMBI
ENGINEERED FOR RUNNERS...
BY A RUNNERS' ENGINEER!
AMBI . . . the exciting new Training Shoe from the U.S.A. . . . didn't just happen! It was designed by a famous track coach specifically for his athletes ... and you can tell it! Extra support! More cushioned protection! Traction to spare! Crafted with special care to assure the serious runner of mile upon mile of comfortable wear. And, one glance at the rugged good looks of the AMBI Trainer tells you that styling has reached a new plateau! Check AMBI feature for feature, and then road test your own pair. You can't buy a better shoe, or find a better value, than AMB! Available in Red w/White trim or Blue w/White trim in men's half sizes 61/2 thru 13, medium width.
Features:
1. Leather and Nylon Uppers. Split leather encircles the foot to add durability and support. Nylon taffeta uppers and foam & Trico inner-lining permit the foot to breathe freely.
2. Mid-sole and Wedge. Special mid-sole adds cushioned comfort to the foot while the tough beveled wedge guards against ankle turns. Both are very flexible and eliminate the need for a 'break-in' period.
3. Padded Tongue. The extra long tongue and shoe top are foam-padded and lined to prevent foot irritation.
4. Innersole. The lightweight innersole is extremely durable yet completely flexible.
5. Exclusive Contoured 'Last'. An exclusive Last, or mold, carefully contours the shoe to conform to the exact shape of the foot.
6. Special Heel Collar. Soft, carefully shaped 'anti-slip' heel collar fits snugly against back of foot.
7. Molded Heel Counter. Molded heel counter won't break down under wear. Protects against Achilles Tendon injury.
8. Rubber Sole. Compound rubber sole provides many times the wear of others.
SPECIAL INTRODUCTORY OFFER: For sixty (60) days, through July 31, 1978, we are offering the AMBI Trainer to readers of RUNNERS WORLD at the introductory price of $19.95 per pair, plus $2.00 postage and handling (Regular $28.95). When order-ing, please indicate color preferences and regular shoe size. Shoe size• Color:_ Name Address City State ❑ Check Enclosed [11 Master Charge ❑ BankAmericardiVisa Zip expires For phone orders, call Toll Free 1-800-643-5462 (In Arkansas 1-800-472-5457) Send to: AMBI, P.O. Box 249, Jonesboro, AR 72401
Here’s a vintage sneaker ad from 1978 for the AAU BIG “D” suede basketball shoes. These sneakers came equipped with a "quarter sweep for toughness" 👊 and a "molded waffle sole for fancy footwork." This ad made me wonder where have I seen this logo before? 🤔
Ad info is below:
AAU SHOES
BASKETBALL SHOES
FOOTWORK THAT WORKS
AAU Basketball Shoes play as hard as you do. They give you the look and feel of a champion.
AAU BIG "D" SUEDE
These are the basketball shoes that court good sports with comfort and style. Royal blue suede leather uppers with split suede leather quarter sweep for toughness. Fully padded tongue and collar and cushioned arch to insure comfort. Ribbed toe bumper and molded waffle sole for fancy footwork. Men's and boys' sizes in royal blue suede.
AVAILABLE AT FINE DEPARTMENT STORES AND SHOE STORES EVERYWHERE
Distributed by INTERMARK SHOE COMPANY
A Division of International Seaway Trading Corporation
1382 West 9th Street • Cleveland, Ohio 44113
By special request today we've got a 1982 vintage ad for New Balance featuring the 375/376, 390, 420, 555, 660, 730, 990, and Comps models. I’d be curious to see what’s going down in the New Balance “gait lab” these days.
Ad info is below:
Runners aren't normal.
It’s not that we're crazy. It's just that we're, well ... different. In fact, there's not a typical or average one of us in the whole bunch. And the bunch now numbers some 25,000,000 people.
Imagine: 25 million runners, each with a different running style, training pattem, lifestyle. A different physical construction and emotional make-up. A 'different level of commitment to the sport. And each given these other variables, with different needs. Needs the New Balance Running Shoe System is designed to satisfy.
A SHOE FOR EVERY RUNNER.
The New Balance Running Shoe System is the product of our on-going efforts to better understand the relationship between running and the human body. It has come about through our involvement in three specific areas:
Sports medicine. Through association with orthopedists, podiatrists and the gait lab of one of Boston's leading hospitals.
Manufacturing technology. The key to our ability to be technologically innovative.
Runners themselves. World-class athletes like Dick Beardsley, Kevin Ryan, Lorraine Moller and Francie Larrieu. The result is a system of running shoes that accommodates variations in weight, size, gait, speed, agility and more. And enables individual runners to "match" their personal styles and preferences to performance footwear designed to meet their needs. We even make our shoes in different widths. So that no one has to run in shoes designed to fit someone else.
THE INDIVIDUAL SHOES.
This will briefly introduce you to the shoes in the System. Naturally, you can find out more about them first-hand at better athletic footwear stores. The 375/376. Excellent values, the NB 375 and 376 for women are impressive examples of what we're able to accomplish within strict economic limits. With all-leather side supports and an extended sway bar tip for superior control, they offer more performance features than any other $35 running shoes. The 390. A reasonably priced training shoe, the 390 is equally at home on the road or trail. The key to its versatility is its outersole—a New Balance-exclusive carbon rub-ber houndstooth outersole, anatomi-cally contoured for exceptional wear.
The 420/420 W. The NB 420 is the single biggest selling running shoe in Amenca above $40, and comfort is the reason. With its EVA wedge and midsole, Vibram® Morflex outersole and Lunaris Pillow footbed, the 420 offers a level of comfort that's simply without parallel.
The 555/555 W. A shoe designed specifically for people who are murder on running shoes, or who do their running in areas that are rough on shoes, the 555 is our most durable training shoe. It's also extremely versatile—thanks in part to a carbon rubber houndstooth sole and combination-lasting construction.
The 660/660 W. Light and firm, the NB 660 is designed for runners who like to feel the road when they run. Factors contributing to its firmer feel are a Fethalite wedge and mid-sole, a firm version of our Lunaris Pillow and a double-extended 60-weight Surlyn counter.
The 730/730 W. An impressive combination of comfort and stability, the NB 730 is designed for runners who seek a stable, but for-giving, training shoe. Three different materials in the sole unit—an EVA midsole, high density EVA wedge and Morflex outersole—combine to make this the most cushioned run-ning shoe on the road today. The 990. More than three years in the making, the NB 990 is the most technologically advanced running shoe on the market today. No other training shoe ever built offers a more thoroughly sophisticated combination o protection, comfort and motion control—achieved with-out the slightest inhibition of the foot's natural range of motion. Comps. Our Spike 100, Spike 200 and Comp 200 racing shoes are designed with three criteria in mind—minimal weight, optimum protection, maximum feel of the road or track The results are apparent in race results throughout the world. IF YOU'D LIKE TO READ MORE, WRITE US. We'll send you a brochure describing in greater detail the New Balance Running Shoe System. A System that by satisfying the needs of all different kinds of runners makes New Balance different, too. New Balance Athletic Shoe, Inc., 38 Everett St., Boston, MA 02134.
375/376 Recommended for price-conscious runners who seek a comfort-able training shoe that can also be worn for casual wear.
390 Recommended for price-conscious runners who seek a versatile on-road/off-road training shoe.
420 Recommended for runners who seek the ultimate in comfort.
555 Recommended for runners who wear through shoes quickly; also, for larger runners.
660 Recommended for serious runners who run middle and long distances and like a firmer feeling shoe.
730 Recommended for medium and higher mileage runners who can benefit from exceptional cushioning.
990 Recommended for devoted runners seeking the optimal combination of flexibility and motion control.
COMPS Recommended solely for the competitive runner
new balance NB
Here’s a 1980 vintage sneaker ad for the Keds Millenium, Open-Road, Breakthru, Seabreeze, Profile and Breakaway model running shoes. There’s a great description for Keds cutting edge technology in this ad:
“The upper has a nylon mesh that's been computerized to place airvents in strategic positions.”
Also, the logo on these looks a lot like the Gallenkamp scats logo in the next ad below. 👇
Ad info is below:
KEDS.YOU BETTER BELIEVE IT.
WE BELIEVE THAT THE RENAISSANCE TRAINER FOR MEN AND THE PHOENIX FOR WOMEN ARE THE TWO BEST SHOES MADE.
Once you get a good look at them, you'll believe it too. And there's more. Many of these same features went into the design of our Millennium (Men's) and Seabreeze (Women's) trainers.
• Same replaceable Wear Plug System
• Same lightweight, durable, polyurethane midsole
• Same pre-molded external heel counter as Renaissance
• Suede toe-piece reinforcer for extra wear
• A new light-weave Dupont mesh upper
• 9 ounces (men's size 9).
Open Road (Men's) and Profile (Women's) round out the Keds training shoe revolution. They're lighter than most conventional training shoes yet provide an exceptionally durable outsole and shock absorbent midsole. And, we've also come up with incredibly light, high performance racing flats, The Breakthru (Men's) and Breakaway (Women's). The outsole is durable SBR rubber. The upper has a nylon mesh that's been computerized to place airvents in strategic positions. All this weighs just 5 ounces. Unbelievable. The new running shoes from Keds. Something to believe in. MILLENNIUM (Men's) OPEN-ROAD (Men's) BREAKTHRU (Men's) SEABREEZE (Women's) PROFILE (Women's) BREAKAWAY (Women's)
Keds
675 Massachusetts Ave., Cambridge, MA 02139
Here’s a 1981 vintage sneaker ad for Gallenkamp SCATS line of shoes. The logo on these is very similar to the old Pro-Keds logo from the same time.
Ad info is below:
SCATS® fit his and her active style
…with affordable fashion.
Introducing the SCATS line-up, America's action shoes for winners like you! Now… the sure footed traction of THE PAW; the amazing versatility of the A.S. 80 and the comfort and durability of the Court shoe are ready to go at Gallenkamp. Women's sizes to 10, Men's sizes to 13. $17.99 to $27.99
Gallenkamp shoes
scats
Gallenkamp shoes—One of the companies of SCOA Industries Inc.
Stores across America.
Here's a 1980 ad from Etonic featuring the Etonic KM-501, Street Fighter KM-505 and KM-705 sneaker models. During the height of the running boom, Etonic/km positioned itself as one of the first brands to market shoes as protective equipment for the body, not just performance gear. Backed by Dr. Rob Roy McGregor’s innovative one-piece heel and arch support, the design redistributed natural foot padding to act as a built-in shock absorber, reducing the pounding runners endured over long distances. Combined with features like a flared heel for stability, a reinforced heel counter for support, and a wide toe box to prevent irritation, Etonic set itself apart by emphasizing biomechanical protection and injury prevention years before concepts like motion control or stability shoes became mainstream.
One strange fact about Etonic was that during their running shoe heyday from 1976 to 1986 they were owned by Colgate. The same minty fresh Colgate that you may have brushed your teeth with this morning. This original print advertisement is available over at our RewindRunning.com web store.
Ad info is below:
Nothing protects this equipment, quite like this equipment.
You don't have bats, racquets, clubs, gloves, nets or goal posts. For a runner, the equipment list is simple: your body and your shoes. And it's no secret that the right shoe can make a difference as to how the rest of your equipment will function.
That's why we build so much protection into Etonic/km running shoes. We start with the Dr. Rob Roy McGregor' one-piece heel/arch support.* This unique device encourages a more rounded heel, gently forcing your natural padding under the foot to provide its own cushioning. So your foot acts as a natural shock absorber, helping the rest of your body to withstand the continuous jarring inherent in long distance running.
Etonic/km also incorporates a flared heel for greater stability, a sturdy heel counter for increased support, a high, wide toe box to min-imize toe irritations and many other highly protective features. All available for men and women in our tough, lightweight Street Fighters and the highly acclaimed Km-501. Protect your body in
Etonic/km running shoes.
'Patent Pending
Etonic/km Running Shoes
Km-501 for men. Street Fighter Km-505 for men, Km-705 for women.
Charles A. Eaton Company, Brockton, MA. 02403. A member of the Colgate Sports Group of Companies.
We had someone email the blog to ID some 1970’s Converse today and I was able to dig up a 1979 ad for them. They had the World Class Trainer II and this ad also features the World Class Marathoner II and World Class Invitational.
Ad info is below:
CONVERSE INVITES YOU TO COMMIT YOURSELF.
Buy a pair of Converse World Class Running Shoes and get this one-of-a-kind Progress Plan free.
The final step to serious running is serious self-appraisal. If you are ready for that step, or if you have already taken it but don't have a day-to-day system, we would like to present you with a unique opportunity.
We have put together The World Class Progress Plan. It features the most comprehensive personal logs ever compiled, complete before-and-after stretching instructions by Bob Anderson: author of the book Stretching, and an introduction explaining the value of self-appraisal by Rory Donaldson, editor of Guidelines For Successful Jogging.
To get The World Class Progress Plan first buy either the Trainer II, the Marathoner II or the Invitational. The Trainer II and the Marathoner II are the only shoes that offer the unique combination of lace-to-toe design and variable width sizing to insure proper shoe fit. The result: a more even distribution of stress and a more comfortable shoe.
The Invitational is in a class by itself. No other shoe gives you a combination of rolled outersole and flared heel. The result: maximum stability on uneven surfaces.
These shoes were rated in the 1979 Runner's World shoe survey. The Trainer II and Invitational were awarded the highest five-star ratings while the Marathoner II earned a full four-stars. So if you are ready to make the commitment to serious running, commit yourself to a pair of Converse World Class Running Shoes. To receive a free World Class Progress Plan, tear off the end panel with the size and stock number from any World Class shoe box and send it with your return address to: Converse World Class Progress Plan, P.O. Box 9566. St. Paul. Minn. 55195
*CONVERSE
THE SHOES OF THE STARS
An Eltra Company
WORLD CLASS MARATHONER II
WORLD CLASS INVITATIONAL
WORLD CLASS TRAINER II
Tonight we're re-releasing a snake back into the wild with Cobra brand running shoes. Cobra was owned by a Brazilian conglomerate called Cobec who put out a few awesome 70s runners in their day. 🐍 This ad is from 1979.
This original vintage Cobra sneaker print ad is available at our web shop Rewind Running.
Ad info is below:
Cobra running shoes give you more mileage.
Hard surface or soggy path, Cobra running shoes are built to pleasantly stretch distance—for extra turns around the block or further into the hills. Cobra gives you more comfort for effortless strides. More support for the grinding pace. More overall quality to make running the spirited free sport it should be
Strike with Cobra... and you're in the action.
COBRA
ON THE FEET OF CHAMPIONS
A DIVISION OF COBEC
…And one more vintage ad from Popeye magazine with the homie hookup assist from @trainer.spotting. This time a super obscure 1980 vintage sneaker ad for the Moonstar UCLA sneakers. Check em outttt…
Here’s a 1978 Converse “World Class” ad 🤖 from a Japanese magazine called Popeye in 1978. And a big shout out to our Instagram buddy over @trainer.spotting who passed along this ad. If you haven’t already you should check out his IG.
Here’s an old 1980 Converse ad for the Arizona model runners. If you want to learn more we previously posted another ad for this model here.
Ad info is below:
INTRODUCING THE PERFECT SHOE FOR AN IMPERFECT WORLD. THE NEW CONVERSE ARIZONA:
Wherever you run, there's a surface out to get you...hard, unyielding pavement; rough, uneven dirt; soft, unpredictable turf. The pounding, twisting punishment you absorb on these surfaces is incredible. Now, Converse has a shoe that puts the odds in your favor.
The Converse Arizona, A Totally Integrated Running System
At Converse we believe that a high-performance training shoe should combine stability, shock absorption and traction. The Arizona features an Integrated Running System* engineered with precisely this in mind.
Stability
Over-pronation, the leading cause of runners' injuries, is minimized through the unique Heel Lock System', which wraps the counter snugly around the heel and literally locks it in place. This feature combined with a rein-forced nylon mesh upper and molded insole provides a degree of stability you just can't get in any other shoe.
Shock Absorption
Hard surfaces shouldn't be hard on your legs. That's why the Arizona features a midsole layer of Sport Cell', a highly shock absorbent material designed exclusively for Converse. This substance not only dissipates the initial impact of heel-strike, but also effectively directs residual shock out the side of the sole.
Superior Traction — On Every Surface
Because man does not run on pavement alone, the new Arizona is designed with extra traction features. Our Toe Propulsion Ridge maximizes traction on toeoff. The scientifically designed outsole studs reinforce critical wear areas... a must for all-surface running. And our Heel Wear Bar reinforces the primary impact area... helping the Arizona, and you, last miles longer. Converse believes all these features work together to make the Arizona a fast, safe, comfortable training shoe over any surface. Whether you run on the pavement, through the park, or on country roads, we're confident that the new Arizona will make a good hard run easier on your legs.
⋆ CONVERSE an ELTRA company
*Patent Pending Converse 1979
Here’s a vintage ad for Bob Wolf Super Pro XL featuring the XLerator sole. This original vintage Bob Wolf XL print ad is available at our web store RewindRunning.com.
Ad info is below:
Wolf Super Pro XL
ahead of the pack at $26.
Suede leather (reinforcement)
Nylon uppers (lightness)
Pillow tongue (comfort)
Tricot lining (absorption)
Padded ankle collar (anti-chafe)
Rolled toe (acceleration)
XLerator sole (traction and shock absorption)
Air pistons (lightness and shock reduction)
Thermoplastic rubber (flexibility and durability)
You're serious about running and so is Super Pro XL.' As you know running requires lots of sweat and commit-ment. That's exactly what it takes to build an excellent running shoe, but it's not what we put into the shoe that counts it's what you get out of it. We give you air piston heels and pillow tongues; you get comfort and safety. We use double stitching, suede reinforcement, durable fibers and sole; you get more for your money. We continually devote ourselves to design and construction excellence; you experience the thrill of conquering your own limitations. Order a pair of the Super Pro XL's-- or write for our free color catalog. You'll get a real run for your money.
Bob Wolf Associates, Inc.
15421 Assembly Lane
Huntington Beach, California 92647
Mens Colors Ladies
❑ blue/yellow — light blue/blue ❑ black/yellow .1 beige/brown ❑ orange/black
Size No. of pairs Name Address City State Zip. Total $26.00 (includes 6% sales tax, $1.75 postage/handling)
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